First we have to be able to feel beauty from inside, and then outside. Our job as hairdressers is simply to enhance the natural of way of beauty
This summer I traveled around Bulgaria in search for new adventures. Each day I wrote some pages in a diary with the intention of collecting the experiences in a novel at the end of the trip. As I did the past two years in Hungary, Serbia and Albania. This would be the third novel in a series of Balkan stories. All books made to fit the 12x18 cm format of artmoney and published as e-books. The Bulgarien e-book is scheduled to be published in fall, 2017.
At the end of a very exciting journey, I was so lucky to run into one of the finest hairdressers in the capital of Sofia. He had a dream of travelling the world and cut peoples hair and collect their stories. I thought it sounded wonderful. When he agreed to accept artmoney as part payment, I decided to make a short film about him at the hair salon in Sofia, where he worked.
Please consider to invite Yordan Aleksandrov to your country for a haircut after enjoying the film. Or get a haircut from him in Sofia and pay up to 50% in ARTMONEY. Contact info is found HERE
The hairdresser salon, where Yordan is working is located at: Georgi Rakovski Str. 201a, Sofia, Bulgaria
This is what the hairdresser had to say about himself:
My name is Yordan Rusenov Aleksandrov and I am a traditional Barber. With my work I want to strengthen the connection of the people to their own personality and bring their inner beauty to the surface.
I was born in a small town next to the sea in the east of Bulgaria. An area called Novi Pazar. So I spend my childhood in a very familiar atmosphere. Maybe this is why I have always seen the process of getting in touch with people as something not only natural but also essential.
I'm still in the process of figuring out my own individuality, live out my interests and experience the miracles of our world, which can also be of mental nature in the mind of the person sitting in front of me.
So I would describe all encounters as an exchange of energy.
For me it is important to try to educate the people in knowing how special they are, and that they have only one life. That's why they have to find their own purpose in life, and try not to waste time to hide behind the mask of common prejudices.
First we have to be able to feel beauty from inside, and then outside. Our job as hairdressers is simply to enhance the natural of way of beauty.
In the end I want to make people conscious of their specialness, to stay out of the ordinary mass and give them awareness of this wonderful path that is lying in front of them.
And of course at the end of the story there is a beautiful haircut, a pure smile.
Yordan reflecting on himself at the hairdresser salon. Notice the Jack D spray in the corner...
Full concentration during a haircut
Thank you for taking the time to read this article
Lars Christian Kræmmer / artmoney